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This is just my personal standpoint on the issue about the Philippine Political System published over the Internet. That the Philippine Government System is rubbish ( as they describe it).

I am not that knowledgeable enough about laws but, somehow, I know some things. I think it is not  about the political system…how the system implemented it is. You might have blamed Malacanang for things that have fallen short our expectation, but a good foundation for more effective political system lies on the people. What have we done? What have we contributed as expected responsible citizens?

Undeniably, a big part of Philippine failure on some things is greatly contributed by many citizens. How could I say that? Because I see it. Nakikita ko ang kabulukan mula sa mga ‘tambay’ na palasak sa aming lugar sa tuwing ako’y umuuwi galing sa trabaho. Mga salot -laklak nang laklak, anak nang anak – na umaasa lamang maambunan ng tulong. Maaring sabihin ng iba na di natin sila masisisi dahil pinag-aral ngunit hindi binigyan ng halaga hindi nakapag-aral…hindi nakapag-aral kasi mahal ang tuition at walang tulong mula sa government. But that does not exactly justify the destiny they have now. Yes, alam ko kasi gumapang din ako sa putik bago maabot ang sa palagay ko’y sapat na dunong. They should have done too.

Maaring sinisisi natin ang Malacanang for corruption but we should realize that even in our office corruption exists. I should know dahil alam ko kung papano ninanakaw ng mga kapwa ko empleyado ang oras ng trabaho ( na akala nila’y di ko napapansin). In other words, hindi kailan man maipapatupad ng pamahalaan ang sistema ng mas tama hanggat hindi nawawala ang kabulukan na namamayani sa marami pa ring ordinaryong mamamayan. Maaaring marami pa ring pagkukulang ang pamahalaan ngunit hindi sila Diyos upang mapunan at maisakatuparan ang kaganapan ng ating pagkatao. Dapat nating tandaan na ang pinakamahalagang salik sa ating pag-unlad ay nasa ating mga kamay. Sa pagkilos ng tama even if we know that  many people are doing otherwise. Sa pagtupad sa mga tungkuling nakaatang sa atin as expected responsible citizens.

Maaaring ang Pilipinas ay hindi mapalad sa maraming bagay subalit nagtatamasa pa rin tayo ng mga privileges na lubhang mahalaga para sa tao…mga bagay na hindi kailan man o hindi lubusang natikman ng napakaraming mga bansa…maaring hindi tayo ganun ka-unlad subalit naniniwala akong tayo’y patungo roon. At nais kong maging bahagi sa pagsasakatuparan ng pag-unlad na iyon.

Anu’t ano man ang ipinupukol ng ibang lahi sa atin, iyon ay hindi dapat makapagpababa ng ating moral. Tuloy lang ang buhay. Tuloy lang ang pagkilos ng tama para sa ating kapwa..para sa ating mga magulang…para sa ating mga anak..at para sa Diyos.

P.S. THE PHILIPPINES STILL DESERVES PEOPLE LIKE US.

Hello buddies!

Have problems on banner designing? Are you in need of banners for your business websites but designing is just a laborious and difficult task for you? Well, this article might be  interesting for you.

I have found a cool website that can help us to design banners very easy – you don’t need to be a graphic artist or designer to be able to make nice designs . Why not give a try? Instant Banner Creator allows you to design banners, logo, button, header, footer, animated GIF, and a lot more stuff. The process is instant because steps are well presented and easy. In fact, designing a banner will just need you to follow 3 steps and that’s it. Your banner is done.

This site is really great most especially for those who sell ebook – no need to hire a graphic artist or designer. And, the best thing about this site is that it is accessible for free. All you need to do is to register and then you’ll get an access to their resources!

There are also ready-made designs available for you to download for free. All you need to do is to add some stuff to make it more personalized.

By the way, I want to share my first-ever banner design using the said tool. Yeah, I know, this is not good enough but I will get better in designing sooner.

Tell me what you think.

Before you make any changes to an ad text, see to it that it has accumulated enough performance data for analysis. This is to determine whether a particular ad performs well or not. Let the ad run for 1-2 weeks -this range should be okay.

How to determine whether a particular campaign, Ad group, ad text, or keyword is performing well or not?

If you have determined that a particular keyword is not profitable or in other words, it does not give a better return-on-investment ( ROI), you can try editing – with the suggested range of time above.

Which data should check to determine your Adwords Ads performance?

When checking your Adwords ads performance, you should keep an eye on the following data:

• Click-trough-rate (CTR). As defined, the CTR of a campaign, ad group, ad text, or keyword, is the ratio of clicks against impressions with a formula: CTR=[number of clicks/number of impressions]*100. Usually,  a  keyword having a CTR that is more than 1% is a keyword that considered to be performing good, but still , it can be improved. When it is less than 1% then you should  make modification on it. If it does not work, other option would be to delete it and experiment other keywords again from your researched keywords. When an ad text (also for campaign, Ad group, keyword) has a low CTR, it is considered to be not persuasive enough for readers to take action (click) as this could be generating enough impressions but is making less or no clicks. Should this case occur, try to edit you ad text. Make it more persuasive by making it an ad having more sense. Add call to action word or phrases like “buy now” or “order now” or “sign-up here”. It is also important that you make it more credible by making it spelling or grammar error-free.

• Ad Rank or Ad Position. Your ad rank data tells you if your ad is eligible to enter the auction. In other words, your Ad Rank determines if your ad can appear or generate impression when a particular query is performed. If your ad ranks below first page ( like when it is ranked between 12-15), it certainly can not generate impressions because there are many ads which compete for limited positions ( usually 10 positions showing on the first page). Your ad rank is determined by 2 factors – your bid for a keyword and its Quality Score. Your bid is the amount that you are willing to pay for a certain keyword for its impression.Your keyword’s Quality score is calculated using the following factors: (1)Historical CTR (2) Account History ( including its performance in particular geographic regions) (3) Relevance of the keyword the ad text and (4) Quality of the landing page you use as a destination URL.
• Maximum CPC. Keeping an eye on a keyword maximum cpc bid can play an important role for your ad impressions. Adjusting your max cpc bid can make a significant changes for your ads.

This is for now. I’ll be posting more tips soon.